Elevate Your Marketing Efforts with the Power of Email and SMS
Reach your audience directly, engaging them with personalized messages and promotions. Our proven strategies maximize reach and conversion, turning casual viewers into loyal customers. Discover the potential of direct communication with Screwloose Digital.
Our team provide solutions to even the most complex marketing campaigns
No matter the project or budget, our clients typically average over 10x ROI on their marketing spend
Relationships where growth and efficiency are just the start
How can Screwloose Digital Help?
In today’s digital landscape, email and SMS marketing have become essential tools for reaching your audience directly, engaging with them in a personalized way, and driving business growth. At Screwloose Digital, we’re committed to helping our clients harness the full potential of these dynamic marketing channels.
Targeted & Personalized Messaging
Both email and SMS allow for precise audience targeting and personalization. You can segment your audience based on various factors, ensuring that your messages are highly relevant to each recipient. Personalization not only boosts engagement but also builds customer loyalty.
High Open & Engagement Rates
Email and SMS consistently yield high open and engagement rates. Many people regularly check their emails and text messages, making these platforms an excellent way to connect with your audience. Personalized and relevant content in these channels can lead to even higher interaction levels.
Direct & Immediate Communication
Email and SMS marketing provide a direct line to your audience. With email, you can reach customers in their inbox, and SMS messages have a near-instantaneous delivery. This directness ensures your messages are seen quickly and can be particularly effective for time-sensitive promotions or announcements.
Well-tested methods for stress-free sales growth
Create Incredible ROI on Direct Channels
Do you have extensive customer lists? Email and SMS marketing are the most powerful way to drive sales and ROI to your business. With the correct segmentation, customers at each stage of the sales journey get relevant messaging at scale.
From account set up to automations, our team have considerable expertise keeping you in continuous communication with customers. Creating high-quality emails designs and SMS copy that supports your bottom line. Are you making the most of your database?
Maintaining an Excellent Track Record
Maximising ROI requires cost-effective email and SMS platforms. Screwloose owns and operates next level software, which provides exactly this. Talk to one of our team about a direct marketing strategy today.
The foundation of effective email and SMS marketing is a high-quality and well-segmented contact list. List building involves collecting contact information from your target audience through various channels like website sign-up forms, in-store sign-ups, or other lead generation methods. Segmentation is the process of categorizing your contacts into specific groups based on criteria such as demographics, behavior, or purchase history. This allows you to send highly targeted and relevant messages to different segments of your audience, increasing the chances of engagement and conversion.
Target Your Audience
The content of your email and SMS messages is crucial. It should be engaging, relevant, and valuable to the recipients. Personalization is a key element to make your messages stand out. Use the recipient's name, tailor the content to their preferences and past interactions, and consider their location and other relevant data. A well-crafted message with a clear call to action (CTA) can drive engagement and conversions.
Reap the Reward
Successful email and SMS marketing campaigns rely on data analysis and continuous improvement. Tracking metrics such as open rates, click-through rates, conversion rates, and unsubscribe rates allows you to assess the performance of your campaigns. Use A/B testing to optimize subject lines, content, and CTA buttons. Analyzing the data and applying insights to refine your future campaigns is essential for achieving better results over time.
What Our Customers Say
“Big fan of Team Screwloose for their work across 4 Digital Marketing projects. Most projects produce good results immediately, but if there’s anything not quite right Team SL are on it – great customer service, always keeping in touch and going above and beyond to create the results we need.”
Sanjay Shah | Managing Director
Visionary Design Studios
Why Choose Email & SMS Marketing
By choosing email and SMS marketing, you gain a direct, cost-effective, and highly engaging channel for reaching your audience with targeted and personalized messages. It’s a powerful tool for building and nurturing customer relationships while achieving your business goals
List Building & Segmentation Expertise
We understand the importance of building and maintaining a high-quality contact list. Our team can help you not only collect contact information but also segment your audience into meaningful groups. By categorizing your contacts based on demographics, behavior, and preferences, we ensure that your messages are tailored to specific audiences, increasing engagement and conversion rates.
Compelling Content & Personalization
The success of your email and SMS marketing campaigns hinges on the content of your messages. Our creative experts are skilled at crafting engaging and relevant content. We understand that personalization is the key to standing out in crowded inboxes and text messages. By leveraging recipient data, we create messages that resonate with your audience, driving them to take action.
We don’t stop at sending messages; we ensure that every campaign is analyzed for performance. We closely monitor metrics such as open rates, click-through rates, and conversions. This data-driven approach allows us to optimize your campaigns, continually refining your strategy for better results. A/B testing is just one of the tools we use to fine-tune your email and SMS marketing initiatives.
With Screwloose Digital you are never alone
We pride ourselves on providing comprehensive solutions for email and SMS marketing. We’ll guide you through the entire process, from crafting effective messages to sending them at the right time to the right audience. Our goal is to help you build and nurture strong customer relationships, drive sales, and achieve your marketing objectives.
Harness the power of direct marketing with Screwloose Digital. Let’s work together to make your email and SMS marketing campaigns not only effective but also a standout success. Contact us today to get started!
Frequently Asked Questions
Have questions about email & SMS marketing?
How much does EDM & SMS marketing cost?
Are these channels effective?
Direct channels are incredibly effective in driving ROI. Marketing channels in general can be quite ‘noisy’, meaning it’s difficult to cut through to your audience and ensure your message is being heard. Direct channels solve this with a 98% open rate for SMS and a 22% open rate for email.
Can you help me build my audience?
We can implement a number of automations across your digital channels to ensure you are effectively capturing customer data to remarket and upsell. Please contact our team for more information about how this can be done for your business.